Hi, my name is Rifhat. I am the founder of Modest Trends London. My mission is to make you look great while taking care of the environment and providing opportunity to others. I have pledged that for every hijab you buy from us, I will donate one to charity. It may not seem like a lot but if we all take a step towards humanity, take responsibility and aim higher, we can build a better future.  
Rifhat Qureshi

Our Partners


Charity: water is a non-profit organisation bringing clean and safe drinking water to people in developing countries. Since 2006, they have been chasing one ambitious goal: ending the global water crisis.

785 million people in the world live without clean water. That’s nearly 1 in 10 people worldwide, or, twice the population of the United States. The majority live in isolated rural areas and spend hours every day walking to collect water for their family. Not only does walking for water keep kids out of school or take up time that parents could be using to earn money, but the water often carries diseases that can make everyone sick. But when a community gets access to clean water, it can change just about everything. It can improve health, increase access to food, grow local economies, and help kids spend more time in school.

In Islam water is a gift. It gives life and opportunities. But not everyone has the luxury of accessing clean water. By partnering with Charity: water, we are working to provide women and girls with access to water, sanitation and hygiene resources to reach their full potential



Assadaqaat Community Finance (ACF) is a not-for-profit, innovative and leading provider of financial support and advice to entrepreneurs in the UK, offering a ground breaking and pioneering financial model based on Islamic Financial principles. ACF inspire women to become the change agents and drivers of economic growth. 

Helping women to start and run their micro, small and medium-sized enterprises not only empowers women to become financially inclusive and increase their incomes but it also helps in creating jobs, and reducing social and economic inequalities.